Multi-agent middleware illustration

Multi-Agent LLM Middleware: Lessons from Marketing Accelerant

Marketing Accelerant is an AI-powered marketing analytics platform I worked on at Entropy Labs. It runs 15+ specialized LLM agents for Brand Voice, Creative Content, CMO Strategy, SEO, Email Campaigns, Google Ads, Meta Ads, Video Studio, and more, all serving enterprise clients through a single FastAPI backend. The agents themselves aren’t the hard part. The hard part is everything around them: model selection, context management, cost control, error recovery, and human approval. This post covers the middleware architecture that makes it work in production. ...

January 10, 2026 · 7 min · Muhammad Hassan Raza